Metsä Tissue believes in being close to people and their everyday lives. We address the varying challenges of our customers, end users and consumers by producing goods, services and solutions that make their lives better.
To support our product development, we make an ongoing practice of gathering in-depth knowledge from the marketplace and from our customers and we highly appreciate the feedback, comments and ideas we receive from consumers.
Our brand campaigns highlight the values we support, particularly in the area of sustainability. Our Serla brand supports the environmental cause by working together with the Nordic Swan organisation in all the Nordic countries. Our Lambi brand is involved in social responsibility initiatives such as the international Pink Ribbon Campaign, which collects funds for research against breast cancer.